The Official Blog of Misericordia University

Smile...you're on social media!

Posted by Guest Faculty Blogger on Oct 8, 2015


Misericordia students Lauren Hayden and Melanie Quintanilla show off their savvy with Snapchat.

 

Social media is a vital component of a public relations (PR) campaign, and in a recent class session at Misericordia, PR students educated me on the ins and outs of Snapchat. “Don’t judge me,” one student said sheepishly as she demonstrated how you can take a photo of yourself and add cartoon eyeballs. They also explained how even as Snapchat’s 10-second communications will disappear quickly, you can post a 24-hour “story” and in that way let your friends keep track of your daily adventures—and vice-versa. It’s like Facebook on fast forward.

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Topics: Academics

At Your Service...by Design!

Posted by Guest Faculty Blogger on Sep 29, 2015

A full-service media, marketing, and design agency is now available right here on the Misericordia campus. Service by Design is a student club run through the Department of Communications, and meets each Tuesday at 5 p.m. in Walsh Hall, Mezzanine Level, Room 5.

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Topics: Academics

So, here's (how to generate) the story

Posted by Guest Faculty Blogger on Sep 18, 2015

Staff writers at The Highlander, particularly our valued newbies, have just as much trouble coming up with story ideas as high school (and even professional) journalists sometimes have. It is difficult when we rush from class to activity to consider that something in our day-to-day lives could be newsworthy.

But something is. Usually, many things are.

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Topics: Academics